- The Inspiring Journey of Ola of Lagos
- From Homeless to Luxury Influencer
In early 2019, Okinwande Waris Olayinka, also known as Ola of Lagos, embarked on a journey from his village in Owode, Ogun State to Lagos in search of better opportunities.
Little did he know the challenges that awaited him in the bustling city.
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The Inspiring Journey of Ola of Lagos
This is the untold story of Ola of Lagos, a young man who rose from homelessness to become Nigeria’s top luxury influencer through determination, hard work, and the power of social media.
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Struggles and Unlikely Friendships
Upon arriving in Lagos, Ola discovered that his friend, Ope, who he had relied on for accommodation, was merely squatting in an uncompleted building where he worked as a laborer.
Left stranded with nowhere to sleep, Ola found solace in the kindness of a stranger he met on a bus. This Good Samaritan took him in for the night, offering him shelter and a warm meal.
Homelessness and Laborer Life
Joined by Ope, who had lost his job and squatting spot due to bringing Ola along, the two friends faced the harsh reality of being homeless.
They scavenged for work as laborers in uncompleted buildings, pleading with security personnel to allow them to sleep on-site since they were workers.
Despite their challenging circumstances, Ola remained resilient and focused on finding a way out of their predicament.
A Breakthrough in Employment
After a week of toiling as a laborer, Ola seized an opportunity and applied for a cleaning job in an office space in Ikoyi.
At this point, the security at the uncompleted building they were squatting in threatened to evict them. Ola shared his plight with his new manager, who promised to help him if an opportunity arose.
Two weeks later, Ola was selected among 25 applicants for a better cleaning job that came with accommodation.
Discovering a Passion for Cars and Social Media Fame
Ola had always been fascinated by luxury cars, often recording videos of them on his phone. Despite facing limitations due to poor camera quality, he continued sharing his passion on social media, particularly Instagram.
His videos gained modest attention until the day renowned influencer Tunde Ednut reposted one of his clips, leading to a surge in followers and recognition.
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From Fame to Fortune
As his following grew, Ola became more consistent in creating content, capturing videos of cars, and sharing them with his audience.
Tunde Ednut’s continued support and promotion propelled Ola’s rise to fame. One fateful day, Tunde Ednut announced a giveaway of 2 million Naira to a lucky follower who reached 2 million followers. Ola emerged as the winner, changing the course of his life.
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A Transformational Journey
Ola’s story didn’t end there. Davido, a popular Nigerian musician, offered him an all-expense-paid trip to the Dubai Car Festival, further elevating his status and exposure.
Despite facing criticism for his English proficiency, Ola remained undeterred, continuing to create videos and engage with his growing audience.
His hard work and consistency paid off as he started receiving paid advertising opportunities on Instagram, commanding fees of up to 1 million Naira.
Building a Brand and Legacy
From his humble beginnings, Ola of Lagos has become the epitome of luxury influence in Nigeria. He has established a luxury car dealership named “Ola Of Lagos Autos” and a luxury clothing line.
Today, he owns houses and drives two luxurious Mercedes Benz vehicles. His journey serves as a testament to the power of determination, honesty, consistency, and the grace of God.
The inspiring story of Ola of Lagos showcases the incredible transformation that can occur when passion, hard work, and opportunities align.
From sleeping in uncompleted buildings to becoming Nigeria’s top luxury influencer, Ola’s journey exemplifies the resilience and determination needed to overcome adversity.
His story serves as an inspiration for individuals facing challenges, reminding them that with perseverance.
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